Active vs. Passive Affiliate Promotions
If you’ve found it difficult to recruit affiliates because you’re not a “big name” in your market, this video may help. In it I talk about the difference between Active and Passive Affiliate...
View ArticleMy Blatant Email Marketing Screw-Up
You gotta love the irony of this… I just sent an email out to my list promoting my latest course on email marketing (“13 Sneaky Email Marketing Tricks”) and the link in the promo went to the WRONG...
View ArticleJangoMail Says To Use More Of “These”
A cool study done by JangoMail confirms a some email marketing methods that I already use, so I thought I’d take a moment to highlight this and remind you guys of some good email marketing tactics. Of...
View ArticleWhy are we using email less lately?
Here’s a telling study that measured the Year-over-year use of email across all age ranges. Not all that surprising to find that teens (12-17) are using it less than anyone considering how popular...
View ArticleOne Channel Rarely Kills Another [INFOGRAPHIC]
Whether we realize it or not, the one, single trend that ALL marketers are obsessing over is how quickly and effectively we can “change” human behavior. No matter how hard Facebook tries, no matter how...
View ArticleThe New Rules For Email Marketers
Email has long since ceased to be sexy. That vast majority of “media strategists” have fallen head over heels for inbound marketing and social media… But email marketing is still the workhorse. While...
View ArticleHurry, Read This Before I Delete It!
10, 9, 8, 7… Okay, I’m bluffing. I’m not really going to delete this post. But I probably SHOULD. Why? Because the topic I’m going to discuss is a “top secret,” highly classified marketing strategy...
View ArticleQuick email deliverability trick
If you use email marketing to promote products or your business, you know the Importance of getting good deliverability rates. Deliverability is a metric used to measure how often your emails actually...
View ArticleSegmentation – Massive gains from sending less
Segmentation is a vastly underused concept in the Internet marketing community. For as boring and as difficult as it may sound, it is possible to dramatically increase your company’s revenue by taking...
View ArticleCopy Writing & The Science Of Buying
The ability to write effective copy is unquestionably a refined art form. A good copy writer can string words together that influence random visitors to do an incredibly specific set of actions, often...
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